As adland grapples with an ageing workforce, a new study by the Experience Advocacy Taskforce reveals the exodus of seasoned ...
Apple's marketing might for the new iPhone launch registered a substantial ad awareness spike in Singapore, edging out Huawei ...
As the industry awaits the closing arguments of the DOJ's lawsuit against Google on November 25, Campaign looks at the tech ...
The Publicis Groupe CEO spoke publicly in the UK for the first time in six years at the Campaign Live conference.
A recent report on AI in the workplace from Microsoft and LinkedIn demonstrates how marketers can harness its powers to ...
The high-profile Google vs. The US Department of Justice antitrust trial – which aims to prove that the tech giant has a monopoly over the adtech industry – officially ended on 27 September. According ...
Hence a powerful new PSA by the Western Australia (WA) government that links often-subtle signs of coercive control to domestic violence. To attain the ideas for the campaign, partner agency 303 ...
Samsung has released a global campaign to spotlight Samsung Health and Galaxy AI features. Created by Bartle Bogle Hegarty Singapore, “A Samsung health story: racing to Fiji” follows a young couple ...
As the Agency of the Year deadline in Asia-Pacific approaches, entrants will notice a new name this year serving as independent auditors of the awards process as part of Campaign's commitment to ...
The small-town kid moving and adjusting to the big city is a trope Ad Nut has seen many-a-times in popular culture. And it ...
Short-form video platform and social media giant TikTok has launched a new ad solution, TikTok Search Ads Campaign, which allows brands to target users via the search results page. The new solution ...
Takahiro Tambara from Uniqlo's parent company Fast Retailing, explains how the apparel brand is leveraging customer insights and technology to maximise its operations.