The modern AOR must be ambidextrous, capable of operating in blue-sky territory while simultaneously employing a scientific, ...

Ukraine’s brigades can recruit their own soldiers, and they compete with each other to craft the best advertising campaigns ...

In a world fixated on quick wins and bottom-line results, print advertising has come to stand as a testament to ...

While online advertising & social media are essential, print marketing still holds power & the print flyer is a tool for ...

Royal Stag Packaged Drinking Water launches the #CelebrateLarge campaign for the festive season, featuring T20 captain ...

There’s also Six Flags’ spine-chilling clown scares and Peet’s Coffee’s bold stand against complicated coffee trends.

A large crowd of marketers and industry leaders thronged to the highly anticipated CMOs’ Charcha – Bengaluru Chapter 2024, alongside the prestigious Marketing and Advertising Awards [MAA Awards], ...

Upkeep is as much a part of the process as the design and creative side. Supersized branding can be an expensive exercise, so ...

Kamala Harris’s presidential campaign is going after Donald Trump’s conceptual healthcare plan in a new ad blitz that uses the former president’s own words against him. The ad, titled “Concepts of a ...

The Trump campaign has downplayed ... airwaves with television and radio ads over the campaign’s homestretch. This time, Mr. Trump is again doing his best to earn free media coverage.

Beyoncé and Levi’s “Reiimagine” campaign will reportedly include television, out-of-home, digital, social media, print, brand activations, and exclusive products. In honor of the release ...

You can add one more to the list: "Athletes for Harris." The Harris campaign says it's launching "Athletes for Harris" and the effort is designed to mobilize athletes and coaches in the final ...