Hyundai Mobis, meanwhile, has said it will be giving us a look at its "Holographic Windshield Display, " something it's claiming is a world's first. Hyundai Mobis even shared a picture of what its booth at CES 2025 will look like, in case pictures of convention center booths get you excited.

Samsung is the 800-pound gorilla of CES, a global electronics giant that produces mobile devices, TVs and home theater products and kitchen appliances — just to name a few. It's traditionally used CES to remind the world that it's a major competitor in all those arenas,